Privacy Policy

Last Updated: 28 October 2026

1. Who we are

This Privacy Policy explains how ALFORD PHARMACEUTICALS PRIVATE LIMITED (“MelanoMap”, “we”, “us” or “our”) handles personal data when you visit https://www.melanomap.com , use the MelanoMap mobile application, contact us, purchase products, complete a skin assessment or use a dermatologist-consultation feature (together, the “Services”).

Privacy contact: melonomap.mobileapp@gmail.com

Address: C/o Amarjeet Singh, Pataudi Bilaspur Road, near Main Bus Stand, Bhorakalan, Binola Industrial Area, Gurugram, Haryana 122413, India.

In this Policy, “personal data” means information about an identified or identifiable person. We process personal data for the purposes described below and in accordance with applicable law.

The information we handle

Account and profile information

We may collect your mobile number and OTP verification details, name, age or date of birth, email address, address, account preferences and information you submit when contacting support.

Facial images and skin-assessment information

If you use skin-assessment features, we may process facial images you capture or upload, including front and side views; image-quality or positioning information; and assessment outputs such as visible pigmentation patterns, uneven skin tone, dark spots, skin-texture observations, scores, mapped regions and assessment history. If you choose to repeat an assessment, we may also process earlier and later images or results to display a comparison.

A facial image and a skin assessment can be sensitive personal information in context. Please submit only images you are entitled to share. Do not upload another person’s image without the necessary permission.

Health information

You may choose to provide information about skin concerns, medical conditions, menstrual cycle, pregnancy, plans for pregnancy or other health matters. This information is optional unless a specific feature explains why it is required. Only provide information relevant to the service you are using.

Consultations

If you use dermatologist features, we may process the dermatologist or clinic you select, appointment dates and times, booking status, messages or information you choose to share for the consultation. If audio or video consultations are offered, the stream is processed to enable the live session. We will not record consultations unless recording is specifically introduced, disclosed and supported by the required consent and legal basis.

Orders and payments

If you purchase products or packages, we may process items ordered, order and invoice details, delivery address, payment status, returns, refunds, recurring-package details where offered and purchase history. Payment details may be handled by a payment service provider. The provider may separately process information under its own privacy policy.

Device, log and website information

When you use the Services, technical information may be generated or collected, such as device type, operating system, app version, IP address, crash logs, security logs and feature interactions. The website may use cookies or similar technologies. Any analytics, advertising or non-essential tracking tools actually used must be disclosed in the deployed cookie notice and consent flow where required.

3. Why we use personal data

We use personal data, as applicable, to:

• Create and secure accounts, verify mobile numbers and prevent unauthorised access.
• Provide requested facial-image capture, AI-assisted skin assessment, pigmentation insights and assessment history.
• Show skincare products and recommendations based on information you choose to provide.
• Help you find dermatologists, view profiles, book appointments and access consultations.
• Process purchases, payments, delivery, recurring packages where offered, refunds and customer support.
• Send essential service communications, including OTPs, booking confirmations, order updates and security notices.
• Maintain, troubleshoot, secure and improve the Services.
• Detect fraud, misuse or security incidents and meet legal obligations.

We will explain any materially different use and obtain consent where required before using personal data for that purpose. We will not use identifiable facial images or health information to train general-purpose AI models unless that use is separately disclosed and supported by the consent or other legal basis required by applicable law.

4. Consent and your choices

Where consent is required, we will request it through a clear notice before the relevant processing begins. This may include consent for facial-image processing, optional health information, AI-assisted assessment, marketing or other optional features.

You can withdraw consent by emailing melonomap.mobileapp@gmail.com or using an available in-app control. Withdrawal does not undo processing lawfully carried out before withdrawal. A feature that depends on the information may stop working after you withdraw consent.

You may opt out of marketing communications at any time. Essential messages needed to provide a service you requested, such as OTPs, appointment details or order updates, may still be sent.

5. When we share information

We share personal data only where reasonably necessary for the purposes described in this Policy, with appropriate safeguards and as permitted by law. Depending on which services are actually deployed, recipients may include:

• Hosting, cloud, database, security and technical-support providers.
• AI or image-processing providers that help deliver skin-assessment features.
• Dermatologists or clinics you choose to contact, to facilitate your requested consultation.
• Payment gateways, billing providers, e-commerce tools and delivery partners.
• OTP, SMS, email, messaging and customer-support providers.
• Professional advisers, regulators, courts or law-enforcement authorities where required or legally permitted.
• A successor or transaction party if the business is reorganised or transferred, subject to appropriate protections.

We do not sell personal data as a standalone data-broker product. Before launch, MelanoMap must confirm the actual vendors that receive data and ensure that their contracts and practices match this Policy. We will not name a provider here unless it is actually used.

6. AI assessment and medical limitations

MelanoMap’s AI-assisted features are intended to provide information about visible skin features and help users follow their skin journey. They do not replace professional medical advice, diagnosis or treatment. Results may be affected by lighting, image quality, camera characteristics, skin tone and system limitations. Do not delay seeking medical advice because of an app result. Consult a qualified dermatologist for medical concerns, changing lesions, persistent symptoms or urgent concerns.

Any sample score, heat map, confidence value or region-level label shown in marketing material is illustrative unless clearly identified as the result of your own assessment. We will not describe an illustrative result as a real clinical finding.

7. Retention and deletion

We keep personal data only for as long as reasonably necessary to provide the Services, maintain requested account and assessment history, complete transactions, handle disputes, prevent fraud and meet legal obligations. Different data types may require different retention periods.

You may request account deletion or erasure of personal data by emailing melonomap.mobileapp@gmail.com We may need to retain certain records where required by law, to complete a transaction or resolve a dispute. Information in protected backups may remain until the relevant backup cycle expires. Before publication, we must set and implement specific retention periods for facial images, assessment results, consultation information, account records, orders, logs and backups.

8. Security and data location

We use reasonable technical and organisational safeguards designed to protect personal data from unauthorised access, loss, misuse, alteration or disclosure. No method of transmission or storage is completely secure.

Our service providers may process or store information in India or other countries, depending on the services used. Any processing or transfer outside India will be handled in accordance with applicable law and required safeguards. The actual hosting locations and providers must be confirmed before publication.

9. Cookies and analytics

Essential cookies or similar technologies may be used to operate and secure the website. If analytics, advertising pixels or other non-essential technologies are deployed, the website should explain those tools and obtain consent where required. This Policy and the cookie controls must be updated to reflect the website’s actual configuration.

10. Your privacy requests and grievances

Subject to applicable law, you may be able to request access to information about your personal data, correction or updating, erasure, withdrawal of consent and other rights available to you. To make a request or raise a concern, contact:

MelanoMap Privacy Contact

Email: melonomap.mobileapp@gmail.com

Website: https://www.melanomap.com

ALFORD PHARMACEUTICALS PRIVATE LIMITED

Address: C/o Amarjeet Singh, Pataudi Bilaspur Road, near Main Bus Stand, Bhorakalan, Binola Industrial Area, Gurugram, Haryana 122413, India.

We may verify your identity before acting on a request. We will respond within the time required by applicable law. The company must designate and publish a grievance contact or officer where required by law; do not insert a person’s name unless formally appointed.

11. Children

The Services are intended for adults. If MelanoMap permits users under 18, it must implement the age-assurance, parent or lawful-guardian consent and other safeguards required by applicable law before collecting their personal data. If you believe a child’s personal data has been submitted improperly, contact melonomap.mobileapp@gmail.com

12. Third-party services

The Services may link to app stores, payment pages or third-party websites. Those parties have their own terms and privacy practices. Review their policies before sharing information with them.

13. Changes to this Policy

We may update this Policy when the Services, technology, business practices or applicable law change. The latest version will be published at https://www.melanomap.com with a revised “Last updated” date. Where required, we will provide notice or obtain fresh consent before a material change to processing.

14. Governing law

This Policy is intended to be interpreted in accordance with applicable laws of India. Nothing in this Policy limits any right that cannot lawfully be excluded.

Internal publication checklist — remove this page from the public policy

Resolve these items before publishing. The policy must describe the live product, not planned or assumed functionality.

• Confirm the legal entity and address are correct for MelanoMap’s website/app legal notices.
• Identify actual vendors for OTP/SMS, hosting, database, AI/image processing, analytics, payments, video consultations, email and delivery.
• Confirm whether face images are stored, for how long, where processed, who can access them, and whether vendors use them for training or service improvement.
• Set and implement retention periods for images, analysis outputs, consultations, accounts, orders, logs and backups.
• Confirm whether consultations are recorded; if so, add specific notice, purpose, access controls, retention and consent.
• Inventory cookies, SDKs, analytics and advertising tools; align notices and consent controls with the actual implementation.
• Build operational processes for consent withdrawal, access/correction requests, account deletion, identity verification and grievance tracking.
• Decide whether minors are excluded or whether a compliant process for age checks and guardian consent will be implemented.
• Confirm and publish the designated grievance contact/officer where required.
• Have Indian privacy counsel review the final text against applicable data-protection and healthcare-related laws and rules in force.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy, please contact us.